Privacy Policy

The personal data we store

The following personal data may be collected, held, and processed by Go Enrol Ltd (the Company) on the websites it runs and the other products, services and features it provides (collectively referred to herein as the “Product” or “Products”, which may from time-to-time be updated at the sole discretion of the Company):

• Email addresses and name of subscribers to the newsletter, as well as IP address and anonymised behaviour information. This is held for the purposes of optimising the experience of using the site, reducing spam, and keeping people informed about: the latest developments in educational technology; our business activities; special offers; and events that Go Enrol are running or engaged in.
• Email addresses and contact details (including telephone number & address), bank details and financial information of freelancers, suppliers and clients of the Company. This is held to facilitate the day-to-day operational running of the business, our contracts and business obligations and to maintain communication.
• Facebook profile information, such as name, email address, and Facebook ID, if you choose to log in to the Products through Facebook.
• Device Information such as operating system version, device type, and system performance information.

Uses made of the information

We use information held about you in the following ways:

• To ensure that content provided by the Products is presented in the most effective manner for you and for your computer or other device.
• To provide you with information, products or services related to the Company that you will facilitate your engagement with the Products.
• To provide you with promotional communications, such as email, to the extent that you have provided consent to receive such communications under applicable law.
• To provide you with customer service communications.
• To carry out our obligations arising from any agreements entered into between you and us.
• To allow you to participate in interactive features of the Products, when you choose to do so.
• To notify you about changes to the Products.
• To understand your broad, non-specific geographic location to help us identify groups of users by general geographic market (such as zip code, state or country).
• To account for applicable sales taxes based on zip codes provided to our payment processors for purchases made through the Websites.
• To serve our advertisements to you through third party platforms, such as Facebook or Google, on other sites and apps or across your devices, to the extent that you have provided consent for such uses under applicable law
• To provide you with the SMS Service to the extent that you have provided consent for such practices under applicable law.
• We may also ask you to complete surveys that we use for research purposes, although you do not have to respond to them.
• Details of transactions you carry out through the Products and of the fulfilment of your Product orders.
• Details of your visits to and interactions with the Products including, but not limited to, traffic data, location data, weblogs and other communication data, whether this is required for our own billing purposes or otherwise and the resources that you access.

If you are an existing customer, we will only contact you by electronic means (e-mail or in-Product communication) with information about products and services similar to those which were the subject of a previous sale to you.

We do not disclose information about identifiable individuals to companies that host advertisements on our behalf, but we may provide them with aggregate information about our users (for example, we may inform them that 500 men aged under 30 have clicked on their advertisement on any given day). We may also use such aggregate information to help advertisers reach the kind of audience they want to target.

 

Information Posted on Forums

Go Enrol users may have the ability to post content to one or more Go Enrol forums. All such users may request and obtain removal of such posted content by contacting the Company at admin[at]goenrol.com and specifically identifying the content to be removed. Please be advised that any such removal does not ensure complete or comprehensive removal of all traces of the content posted on the Go Enrol forum(s).

 

Legitimate Interest

Under GDPR there are a number of lawful reasons that the Comany can use (or ‘process’) your personal information. One of the lawful reasons is called ‘legitimate interest’ meaning that the Company can process your personal information if: we have a genuine and legitimate reason and we are not harming any of your rights and interests.

When you provide your personal details to us we use your information for our legitimate business interests to carry out providing information on education related matters. Before doing this, though, we will also carefully consider and balance any potential impact on you and your rights. Some typical examples of when we might use the approach are for preventing fraud, direct marketing, maintaining the security of our system, data analytics, enhancing, modifying or improving our services, identifying usage trends and determining the effectiveness of our campaigns.

The Company will regularly update you with details which may be of interest to you. If you do not wish to receive such updates you may contact us or opt out of the mailing.

 

Impact of Brexit: Uncertainty Remains Dominant Amongst English Language Schools in the UK

A year ago we polled language schools about what impact, if any, they had seen from the Brexit vote. It was a couple of months after the referendum and everything very much felt still up in the air. One year on, and the feedback we have received is that English Language Schools in the UK remain mainly unsure about what impact the referendum result has actually had on course bookings.

This is not to say there has been no impact. Let us focus first on the positive: the weaker pound. Paul Clark from LTC Eastbourne explained that they:

“have benefited from the fall in the pound”.

The weaker pound has meant students could either choose to get more “bang for their buck” by buying more lessons than they would have otherwise or simply got the same quality and quantity for a lower price. Whichever option, it was good for students who were considering the UK. One school, however, notes that whilst the courses may be cheaper:

… more subtle changes may be coming long.

Indeed, today the Bank of England hinted at the prospect of higher interest rates which is seeing the pound strengthen so a lower pound cannot be relied on.

Amongst those who were unsure about the impact of Brexit, unfortunately there were not positive anecdotes. There were reports of some agents now actively looking for and promoting other destinations.

A theme which continued from last year’s survey is that schools reported that for potential clients considering them, Brexit was providing a negative perception.

It is this issue of perception versus what has actually changed, legally and financially, that is so challenging for determining the impact of Brexit. Broadly, it seems that school are finding Brexit has not helped their or the UK’s reputation with people considering the UK as a place to study. On the financial side there has been a real change thanks to a weaker pound. On the legal side, everything is exactly as it was before the referendum so as long as applicants understand this, which is not a given, then it should not impact demand much. As the details of the Brexit negotiation begin to become clearer on issues such as ease of movement between countries, then the industry will be better placed to plan for the future.

In total 14 schools took part in our survey. Of these 13 were based in England and one in Wales. The survey was conducted between 09 September 2017 and 13 September 2017. We would like to thank all the respondents who took part.

If you have any questions, please contact press[at]goenrol.com or if you are a school then please email schools[at]goenrol.com

 

 

Go Enrol’s Special Feature for EducationInvestor

Stephen Parkes, CEO of Go Enrol, has written a column for this month’s EducationInvestor  Global magazine.  This is an industry leading magazine which provides insights for those working in the education sector.

The prime focus of the column is Go Enrol’s insight into what is happening in the English Language Training sector and the trends we have been seeing. This is based largely on the Annual Survey which we conducted for the the third time at the end of 2016 and start of 2017. Mr. Parkes also explores what is happening with UK university admissions and discusses how closely we should correlate those trends with the ELT sector.

You can read the full article online (subscription needed)

 

 

Go Enrol Founder Writes for the RSA

Last week, Stephen Parkes’s, Founder of Go Enrol, post for the RSA about what Go Enrol has been doing was published. It focuses on what Go Enrol has done around supporting students discovering and applying for university courses. Details include:

The range of people who have used us for personal support has been vast. It has been everything from the 18-year-old girl in Pakistan who was determined to find a way to do her bachelors degree in the UK to a student from the UK who just missed their university offer and was reapplying, to a Middle Eastern gay man who wanted to study in a gay friendly city in the UK. The circumstances and sensibility of each student require us to do our best to accommodate their situation and what their goals are.

You can read the full post on the RSA website.

Third Annual English Language School Survey

Today we realised our third Annual English Language School Survey.

One of the benefits of running this survey at the same time each year with the same questions, is that we can begin to compare years and try to spot trends. In this year’s Executive Summary we’ve put in a few comparisons – including one showing that despite the doom and gloom around BREXIT, UK schools are actually more optimistic about 2017 than they were about 2016.

Again, agents remain the source of students which school rely on most and find to be most effective. There are increasing numbers though who are seeing the power and usefulness of websites and online agents.

In 2015, the biggest challenges were most commonly related to marketing issues. These type of issues continued to prevalent in 2016 for schools from all of the countries. Issues ranged from feeling that they weren’t reaching as many countries as they wanted, to making sure that their nationality mix was right, to simply getting enough students through the doors.

If you would like a full copy of the Executive Summary, it costs just GBP10. Payment can be done using the Paypal button on our Go Enrol’s Partners website.

BREXIT’s Impact on the UK’s Language Schools

During the week of 22nd August 2016, Go Enrol sent out a poll to language schools in England, Scotland, Wales, Northern Ireland and the Republic of Ireland. Our goal was to get direct feedback from schools on whether they were noticing any impact on bookings since the referendum on the UK leaving the EU.

We asked the question:

What impact do you think BREXIT has had on your school’s course bookings?

The response options were:

• Very Positive – we have seen a lot more bookings due to the vote
• Positive – we have seen some improvement in booking numbers due to the vote
• Unsure – bookings are up/down/the same, but I can’t say if BREXIT played a role
• No Impact – booking levels are as we expected
• Negative – we have seen bookings go down due to the vote
• Very Negative – we have seen bookings drop substantially due to the vote

In total 16 schools replied. Ten schools from England, three from Ireland, two from Scotland and one from Wales.

No school in England said the result had been positive for them and a few were prepared to say it had been negative. In contrast, some schools in Scotland and Wales reported that bookings had improved, with none of them saying it had been negative.

From our sample, it was clear that the impact, if any, BREXIT is going to have directly is yet to be fully understood. Ian Mucklejohn from Vacational Studies expressed that:

None of our students can understand why the vote went this way.

In the immediate week after the vote, one school has told us that bookings were very negatively impacted, but that the weaker pound has helped bring bookings back to expected levels. The impact of the pound was one noted by other schools such as inlingua Edinburgh which told us:

We had an increase due to the depreciation of the pound.

Paul Clark from LTC Eastbourne also reported that the weaker pound was positive. He did, however, balance this by explaining that the “perception of xenophobia” and “fear of need for visas” are leading agents to more seriously consider alternative locations such as Ireland and Malta. These are long term issues and as Paul said:

[it’s] too soon to say what the effect has been.

As for the schools from Ireland who took part in the poll. They all reported that either they were unsure if BREXIT had had any impact or that it had not had an impact.

Stephen Parkes, CEO of Go Enrol, said:

What this snapshot shows is that BREXIT has not perhaps had the immediately devastating impact some had expected. The short-term benefits have been mixed, with a weaker pound being a key factor in helping some schools see a boost in bookings. Voting to Leave has, however, created uncertainty for schools and students around issues such as visas.

Until the government and the EU make clear what the future policies will be, it is up to everybody in the sector to support and help educate prospective students about what the current situation is.

If you have any questions about the poll or want to get in touch with Go Enrol, please use the contact form below.

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K2 Internacional wins “CITY LANGUAGE SCHOOL OF THE YEAR-SPAIN”

We were thrilled to hear that Go Enrol’s partner K2 Internacional has been awarded the iStudy award for being the “City Language School of the Year – Spain” in 2016/17. It is super to see that the K2 Internactional’s hard work is being recognised.

You can find out more about K2 Internacional on Go Enrol.

Congratulations to Kings Education

Congratulations are due to Kings Education for being awarded a Queen’s Award for Enterprise. They have been awarded this prestigious award for their leading role in education and developing schools in the UK and USA. Go Enrol is proud to support them by bringing their courses to the attention of students all over the world.

You can find out more about the Queen’s Award for Enterprise here.

To find Kings Education’s language courses and book a course, you can visit Go Enrol.

Go Enrol Quoted in the Times Higher Education

Times Higher Education have just published their Student Experience Survey. Accompanying it they have articles which delve into various topics and issues which students face when deciding where to study.

Stephen Petty, author of the article “Sixth sense – or how to choose the best courses” approached Go Enrol for a comment about which factors play a role in determining which university an international student will apply for. Go Enrol, CEO, Stephen Parkes commented that:

…while the cachet of studying in the UK used to be enough, many students now want to study at a university that is familiar to their employers and to their social circle at home.

Mr. Petty made many other suggestions and observations which we agree with in his article, such as location being important and the value of being able to visit the university before applying.

If you are looking for courses in the UK, please see Go Enrol’s search page or if you are looking for more personal advise we offer a consulting service.

The UK’s EU Referendum: What Are Language Schools Thinking?

During this week, Go Enrol conducted a straw poll of English language schools in the UK. We asked Directors, Marketing Managers and other senior staff, how they were thinking of voting in the upcoming EU referendum.

The overwhelming response was that people working at language schools wanted the UK to stay in. In fact nine out of ten said they wanted to vote to stay in the EU.

A few of those who took part shared their reasons for wanting to stay. These reasons included concerns that voting to leave would be perceived as “We don’t like foreigners”. Other reasons cited were that having student tourists was key to survival and that valued staff members are from other EU countries and a vote to leave creates uncertainty about their employment.

However, with an industry with thousands of individuals working hard to improve student opportunities and create livelihoods for their communities, our poll’s sample size is too small to be representative of the whole industry. It gives a small taste of sentiment at this time.

Image credit: Wikipedia

Latest Canadian Addition

The latest Go Enrol partner from Canada has been launched on our website. Canadian Language Centre is based in Toronto. It offers a wide range of language courses for students who want to improve their English.

More information about Canadian Language Centre can be found on Go Enrol.

Second Annual English Language School Survey

For the second year running, Go Enrol has conducted a survey of English language schools in native-English speaking countries. The primary goal is to understand the industry better and play a small role in helping schools improve themselves.

Some of what we found won’t be surprising for those in the industry, for example that agents remain the dominant force for supplying students to schools. Having this reaffirmed by peers is, however, useful. For schools in the UK, a major challenge for much of 2015 was the strong pound which has led some to explore courses which are perceived as more value-add. The idea that students signed up for a courses because they were, at least in part, wanting a “holiday” became less popular when we compared it to last year’s data.

We still find that the industry is very fragmented. Whilst there are of course some major international brands, when we asked the schools which schools in the industry are setting the standard for English language training – not one school was named twice. Accreditation bodies did come in for praise though. The British Council appears to be particularly well regarded.

These findings and more have been put together in an Executive Summary which we are making available for $39. If you are interested in purchasing a copy, please go to our partner website and follow the Paypal process – website.

Go Enrol Joins Microsoft BizSpark

We’re happy to let you know that we have been accepted onto the Microsoft BizSpark program. This competitive program to be accepted onto offers a range of support to growing, tech businesses.

What does this mean for our customers and users of goenrol.com? The same great and always improving support will still be the case. This support from the Microsoft BizSpark program helps us behind the scenes to be more efficient. This will free up more resources and time to further improve Go Enrol to help students and parents find the best courses and schools.

 

Go Enrol’s First Partner in Scotland Goes Live

We are happy to announce that we have signed with our first language school partner in Scotland. The school is the renowned Basil Paterson in Edinburgh. They are well known for their IELTS courses and other English language courses which support students to improve their language skills.

Basil Paterson is now live on Go Enrol. You can see their institution page here and their IELTS course here.

If you are interested in studying at Basil Paterson, please contact students[at]goenrol.com.

If you are a school interested in working with us, then please write to schools[at]goenrol.com.

Go Enrol Used in Over 180 Countries

This week we hit another great milestone: student and parents in 180 countries have now used Go Enrol. We’re thrilled that what we are building has been and continues to be used by people in so many places.

The biggest sources of traffic to Go Enrol continues to come from Thailand, Indonesia, the UK, USA and India. At the other end of the scale though, we’ve thrilled to have welcomed and helped people from countries ranging from Vanuatu to Togo to Benin to the Solomon Islands.

No matter where you’re from we are here to help. If you have any feedback or questions please do get in touch.

Congratulation to hispania escuela de español

A big congratulations to our partner, hispania escuela de espanol, for winning the STM Star Award for best Spanish Language School. It is great to be working with another school which is setting the standards for the industry and giving students the best opportunities to learn.

You can find out more about hispanisa escuela de espanol on Go Enrol and apply for their courses online with us or ask for our help in choosing the best language course for you.

Visiting Our Partner Twin

In July 2015 our partner Twin moved their London school and HQ to Greenwich. We went to visit them at the end of August and so wanted to share a few photos with you.

Coffee Time – before our visit, we dropped in for a quick coffee at a brilliant Italian coffee shop down the road from Twin.

After gulping the coffee down, we had a one minute stroll to the very impressive building which houses Twin.

The lobby area is large and airy. Downstairs there is a superb gym with swimming pool. On the ground floor there is a useful library (which actually allows talking in it!)

We were greeted at Twin’s reception with a friendly smile.

Took a look at one of the social areas for the students.

Were reminded by the art work just how well Twin is placed for the lovely Greenwich Park, the Cutty Sark and the O2 which plays host to numerous world-class acts.

We popped our head into an empty classroom.

Had our meeting – but we won’t bore you with that!

Then it was time to say goodbye and admire (in the rain) some of the great little roads near Twin.

If you would like to learn more about Twin, visit their School page on Go Enrol. They offer a wide range of English language courses including English plus IELTS and General English with classes in the morning.

Welcome to Our New Partners in Spain

We are thrilled to have signed up five new language school partners in Spain. This enables us to offer a range of new high quality Spanish courses to students. The courses are open to students from any country and are all provided by accredited language schools. Their courses can be easily found from the Go Enrol search page.

These are our new partners:

K2 Internacional

Founded in 2001, K2 Internactional has been teaching students Spanish in the beautiful town of Cadiz. The school prides itself not just on its language lessons, but also it’s cooking classes.

Taronja School

Tarjona school is located in the famous city of Valencia. The school is creative hub with each room having a personal touch.

FU International Academy

With two schools in stunning Tenerife, who isn’t going to a little jealous of students going to study with FU Academy International. They offer a range of Spanish courses, including specialist offerings such as Spanish and Surfing.

OnSpain

OnSpain offers Spanish lessons in the ever popular tourist city of Malaga. Spanish lessons are provided to students of all abilities – from complete beginners through to experienced speakers wanting to polish up.

Hispania escuela de espanol

And finally, but far from least, is Hispania escuela de espanol. This school has received super feedback from past students and has been recognised as one of the top five Spanish schools in Spain. Based in Valencia, Hispania escuela de espanol provides Spanish lessons for all abilities. In between class, students can even take a break on their roof-top balcony!

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The signing up of these partners means that students can now use Go Enrol to apply for courses in 10 countries.

Go Enrol’s CEO, Stephen Parkes, had this to say: “Beginning to work with these new partners signals an exciting new step for Go Enrol. We’re already used by a lot of students in the UK and US, so I’m glad that we are able to help them further by bringing them, and others, these courses.”

If you are a language school interested in working with Go Enrol, please contact schools[at]goenrol.com to introduce yourself.

New Feature: Using Go Enrol in Spanish

Students and parents whose first language is Spanish can now navigate Go Enrol in their native language. We have updated Go Enrol so that all the main menus and language course pages can be navigated in Spanish.

A lot of students from Spain use Go Enrol to find information about language courses. By introducing this new feature we hope to help them and new students using Go Enrol.

The language feature is in the top-right hand corner of the screen. Once the language is selected, within a fraction of a second the site switches to the student’s preferred language.

Why not give it a try : ) Try searching for an English language course on our search page.

Finalist in the EducationInvestor Awards 2015

We are proud to announce that Go Enrol has become a Finalist in the EducationInvestor Awards 2015. The category we are a finalist in is “Recruitment Service”. This is within the “Service” section for companies which help other companies in the education sector develop their businesses.

Becoming a finalist is a recognition of the development of Go Enrol over the past year. We now have school partners in nine countries allowing students to apply for their courses using Go Enrol. Students and families from over 170 countries have used Go Enrol to find language courses, university courses and other academic courses.

Even now though, we are working on substantial improvements to our offerings which will enable more people all over the world to better access course information.

More information:

EducationInvestor Awards 2015

Go Enrol’s Course Search Page